The nostalgia is back in Valencia: Cuadernos Rubio by Masquespacio

The nostalgia is back in Valencia: Cuadernos Rubio by Masquespacio

Christophe Prosper Rammant
Christophe Prosper Rammant

Christophe is one of our founders and creative director. His passions are interiors, cooking, and traveling the globe for new inspiration.

Cuadernos Rubio is widely known in Spain for its nostalgic educational books for kids. The kid-focused bookstore has opened its doors with its flagship store located in Valencia, Spain. However, unlike traditional education stores, the architecture and interior design use color to appear like a retro-futuristic funhouse.

Cuadernos Rubio, The nostalgia is back in Valencia: Cuadernos Rubio by Masquespacio

The interior is all thanks to Columbian interior designer Ana Milena Hernandez and Spanish design agency Masquespacio. Masquespacio is an award-winning creative consultancy founded in 2010. The interior design team creates similar interior projects that explore creativity and innovativeness. They are popular in Spain for their unique interiors, such as the Nozomi Sushi Bar, Kento, Breath, and more.

Cuadernos Rubio, The nostalgia is back in Valencia: Cuadernos Rubio by Masquespacio

When entering the store, yellow and blue neon signs light up the entire shop. The neon signs point to different sections of the store that represent a different subject. Subjects include math, writing, and reading. White mosaic tile covers the walls and floor of the store. It makes the entire store feel like a blank page of a notebook.

Cuadernos Rubio, The nostalgia is back in Valencia: Cuadernos Rubio by Masquespacio

The ceilings are a vibrant green, with wall plants decorating corner shelves and frames. The architectural decor is all made of mathematical shapes and geometric patterns. The neon color signs and boxes are all made of different colored transparent glass. The glass serves as dividers and furniture decor.

Cuadernos Rubio, The nostalgia is back in Valencia: Cuadernos Rubio by Masquespacio

Each of the various sections includes interactive activities specific to that subject. For instance, there are rotating shelves that display math problems for customers to solve in the math section. While in the writing section, visitors can write directly on the bookshelves.

Cuadernos Rubio, The nostalgia is back in Valencia: Cuadernos Rubio by Masquespacio

In the back end of the shop, customers can walk through a luminescent color tunnel. The tunnel leads to various sections, such as rooms where workshops can be held and a transparent neon yellow box that shares the history and story behind the brand.

Cuadernos Rubio, The nostalgia is back in Valencia: Cuadernos Rubio by Masquespacio

The whole Cuadernos Rubio shop makes learning fun, interactive and it is a beautiful idea for children and parents to enjoy with each other. The entire concept is a genius way to make learning fun and desirable.

Cuadernos Rubio, The nostalgia is back in Valencia: Cuadernos Rubio by Masquespacio

Cuadernos Rubio, The nostalgia is back in Valencia: Cuadernos Rubio by Masquespacio